- BLUE OCEAN means a business strategy that excludes practices of fierce and costly competitive combat (RED OCEAN), focusing on identifying and exploring market niches.
- BLUE OCEAN TECHNOLOGY is a team of technical experts, possessing thorough, deep specialist knowledge and many years of experience in the field of drives and controls from various industries.
- BLUE OCEAN TECHNOLOGY's mission is to provide customers with reliable, unique and innovative technologies based on the interpenetrating, newest but already proven solutions from various fields of technology.
- Conducting business in a transparent and ethical manner
- Respect for human rights
- Environmental protection and contribution to the reduction of a carbon footprint
- Providing customers with products and services with adequate quality, safety and reliability standards.